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(Elementor) – The Three Questions You Must Ask Before Doing Email Marketing

As a small business owner selling professional services as a consultant, professional, or coach, you’re no doubt aware of the power of email marketing. It remains the single best effective way to communicate one-on-one with your prospects and customers. And, despite all the inroads social media marketing has made, your primary objective with all other …

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DGC-Three Questions You MUST Answer for Successful Online Content Marketing

So, you have a business and you use the Internet to market it. Great. But in this hyper overflooded-with-content world, how do you get your message to stand out and reach your audience? Before putting pen to paper or fingers to the keyboard, there are three questions you must answer. If you don’t, you might …

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DGC-What’s the Difference between “Health” and “Wellness”?

Everywhere you look, it seems “Health” and “Wellness” are bundled together – like coffee & cream, knife & fork, left & right. It’s like they’re inseparable. These real-world items and descriptions are easy to discern … nobody will ever mistake a knife for a fork.  But health & wellness are more vague. So what is …

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DGC-What are the Top 10 Wellness Industry Sectors?

The Wellness Industry is huge.  The Global Wellness Institute reported it to be worth $4.2 trillion in 2017.  Here are the top 10 sectors driving it: Personal Care, Beauty and Anti-Aging ($1,083 billion) Healthy Eating, Nutrition and Weight Loss ($702 billion) – Wellness Tourism ($639 billion) Fitness and Mind-Body ($595 billion) Preventative and Personalized Medicine …

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